Probably… the greatest advertising mind of all time. An awesome animation, timeless and about as good a voiceover as you could dream up. Very well done! See the video on Vimeo (and leave your comment!).
Tag Archives: agency
Rebranding University of Southern California
by Jeffrey Walton on 6:54 pm in branding, design, logo, typography
The University of Southern California has been working with Pentagram to develop an updated identity system for California’s oldest private research university. The previous system was developed by Saul Bass in 1994. The project began in the spring of 2011, and like all major identity overhauls, it has taken some time to get everything organized [...]
HP Rebranding
by Jeffrey Walton on 10:49 pm in branding, design, logo
It’s no small task to design a logo. But taking on the complete identity of one of the world’s largest technology companies is a much more demanding feat. Moving Brands® walks us through the process of doing just that with the rebranding of HP. The vision was to transform the world’s biggest technology company into [...]
Rio 2016 Olympic Games Logo
by Jeffrey Walton on 4:26 pm in artistic, design, fonts, typography
The logo design of the Rio 2016 Olympic Games has been officially unveiled representing a huge step in the process leading up to any major event. The Olympic design process has always been a very competitive challenge, and an unbelievable privilege to take part in. Of course, I’ve never had that privilege but I can [...]
Graphic design, typography, photography and all things that communicate. The way we think, the way we show and the way we convey any idea, it's all about communication.
